TIME TO MARKET AND KEEP GOING

TIME TO MARKET AND KEEP GOING

Many new products come and go ,Why do some work and some just don』t sell
So much time is put into finding a best seller and never give enough attention to the behavioral part of customer buying habit, successfully launching the latest model doesn』t mean it all ends here, what follows is one of the defining questions of product』s life span : When do you push out the stronger, better and faster siblings of your best seller. Will the new and improved product achieve more or will it let the company down? It seems as though the new product is killing it self and ultimately diet coke was aiming for overlapping target audience, other factors that counts towards the decision to take the former best seller out of commission and for your team to routinely come out with something new and good luck when results are deflecting